Synthetic audiences
Build a panel with demographic, socioeconomic and psychometric profiles. See your product through different perspectives.
Explore your audiences
Landing page optimization tools
that show you why.
Watch simulated visitors explore your landing page.
Find the friction, test a variation and compare—before real traffic arrives.
Powered by Cairo Rosetta
Pages you can optimize with Cairo
Make the first impression count.
See what simulated visitors notice first, where they hesitate and what gets them to scroll.
First impressions
Above-the-fold clarity
Scroll intent
Where do visitors hesitate on this hero?
Cairo
The promise is clear. The primary action competes with the secondary link.
Audience perspectives ready
Same panel.
New perspectives.
New perspectives.
Explore another direction
Powered by Cairo RosettaCanvasVariantsAudiencesReport
Reading
Exploring
Comparing
Inspecting
Considering
Reviewing
Scroll intent69%
Illustrative synthetic resultsYour synthetic research panel.
Set the question. Cairo explores the experience.
From first impression to your next iteration.
Product simulations
A URL in, a mapped journey out. Watch simulated visitors explore your pages, react to your offer and reveal friction.
See how simulations work
Iterative variations
Turn recommendations into changes. Branch from the original, apply new ideas and compare them with the same audience.
Explore variationsPrivate workspaces
Keep projects and assets in your own workspace. Share a de-identified project with the community only when you choose.
Explore the workspace
Put your landing page in front of simulated people.
Turn what you learn into what you ship next.
Sign-up intent68%
HomeProductPricing
Illustrative synthetic results
Paste a URL. Watch the journey.
Cairo maps your landing page and follows simulated visitors as they discover sections, encounter decisions and react.
Founders
Creators
Explorers
78/100
Product fitLower fitHigher fit
Illustrative synthetic resultsCompare segments, not averages.
Build distinct synthetic segments. See how motivations, expectations and objections change across a psychometric and demographic panel.
Sign-up intent
68%Original
78%Variation
Turn friction into tested variations.
Apply recommendations to a copy of your page, preserve the original and compare variations with the same segmented panel.
Discover new perspectivesA community of
A community of
product experiments
Explore shared simulated projects, react to ideas, rate different aspects and remix an experiment into your own workspace.
Explore CairoProduct designer
Founder
Growth marketer
First-time visitor
Build with a clearer picture
Don't stop at knowing what to change.Start with 500 free credits
Explore what happens when you change it.
Pro
$29/monthRun simulations on your own. Credits scale with the size of each analysis.
What you get:- 10,000 credits every month
- Reports, audiences and replay included
- Failed actions refunded automatically
Agency
$99/monthMore volume for teams running many projects and variant searches.
What you get:- 50,000 credits every month
- Deeper variant searches
- Same credit pricing across projects
Behind Cairo
Explore Cairo Rosetta
A closer look at the research behind understanding and simulating human behavior.
Explore RosettaYour project. Your workspace.
Explore ideas without acting on your live customers.
Private projects
Owner-scoped assets
Opt-in sharing
Simulated actions
A few things worth knowing
Does Cairo change my live landing page?
No. Applied recommendations change a script-free copy in your Cairo workspace. The original remains intact, and simulated visitors never submit real purchases or registrations.
Cairo Labs·Your workspaceIs Cairo an A/B testing tool?
No. A/B testing tools measure real traffic split between versions. Cairo simulates how distinct audience profiles explore and react, so you can find friction and compare directions before running live experiments.
Cairo Labs·MethodHow much does optimizing a landing page with Cairo cost?
Free includes 500 welcome credits. Pro includes 10,000 credits for $29 per month; Agency includes 50,000 for $99 per month. Costs depend on the pages, interactions and variations involved. Failed actions are refunded.
Cairo Labs·PricingOptimize your next landing page before real traffic arrives
Explore the page with synthetic audiences.
Find the friction. Test the fix.